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Creative direction of the new visual identity for Dafiti, which resulted in the new logo and its condensed version, thus marking a new phase for the brand with a more versatile and timeless graphic language.
Creative direction of films for TV
Creative direction of the Dafiti Winter 2014 TV film, in collaboration with planners Mariana Pachaly and Paula Thofehrn. Director: Paulo Vainer.
Creative direction of the Dafiti Summer 2014 TV films, in collaboration with copywriter Ana Guerra. Director: Arturo Querzoli.
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